Digital Marketing Manager (Performance & Content)

Overview:

We are looking for a results-driven Digital Marketing Manager to lead and execute performance-driven marketing initiatives that directly contribute to business growth and revenue.

This role requires a strong balance of paid media expertise and the ability to create high-converting content. The ideal candidate is both analytical and creative, with a proven track record of driving traffic, improving conversion rates, and generating measurable sales results.

Job Description:

  • Develop and execute digital marketing strategies focused on customer acquisition, conversion, and revenue growth
  • Plan, manage, and optimize paid media campaigns across platforms such as Meta Ads and Google Ads
  • Create and execute high-converting content, including ad copies, headlines, hooks, and landing page messaging
  • Continuously test and optimize campaigns (A/B testing on creatives, targeting, and funnels) to improve key metrics such as CTR, conversion rate, and ROAS
  • Analyze campaign performance and customer behavior data to identify insights and opportunities for growth
  • Design and optimize end-to-end marketing funnels from awareness to conversion
  • Collaborate with internal teams (e.g., creative, product, sales) to ensure alignment on campaign objectives and messaging
  • Drive and be accountable for online sales performance (revenue, conversion rate, campaign results)
  • Develop and execute digital marketing strategies focused on customer acquisition, conversion, and revenue growth
Requirements:
  • Diploma or Bachelor’s degree in Marketing, Business, or a related field
  • Minimum 3–5 years of experience in digital marketing, with a strong focus on performance marketing and conversion
  • Proven track record of managing paid advertising campaigns and delivering measurable business results (e.g., revenue growth, ROAS improvement)
  • Hands-on experience with platforms such as Meta Ads and Google Ads
  • Strong ability to develop high-converting content (not limited to branding or social media content)
  • Solid understanding of marketing funnels, customer journeys, and conversion optimization
  • Data-driven mindset with strong analytical and problem-solving skills
  • Ability to work independently and execute campaigns end-to-end
⭐ Preferred Qualifications
  • Experience in e-commerce, retail, or direct-to-consumer (DTC) industries
  • Experience in scaling campaigns or growing a brand from early stages
  • Prior experience in both in-house and agency environments
What We Offer:
  • A collaborative, creative, and forward-thinking team culture
  • Opportunity to lead and shape the digital direction of the brand
  • Celebrate Together at our annual company dinner.
  • Unlock Your Potential with clear career growth and promotion opportunities.
  • Competitive Compensation Package, including basic salary, performance bonus, and allowances.
  • Rewarding Excellence with performance-based salary increments and a structured reward system.
  • Hassle-Free Commuting with free employee parking.
  • Year-End Bonus as a token of appreciation for your contributions.
  • Continuous Learning & Development with seminar and staff training subsidies.
Pay: RM7,000.00 - RM9,000.00 per month

Benefits

  • Free parking
  • Maternity leave
  • Opportunities for promotion
  • Parental leave
  • Professional development
Application Question(s):
  • What is your expected salary?
Work Location: In person
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